Skip to main content
Personal AI is becoming useful faster than team AI is becoming reliable

For teams ready to move beyond individual AI.

If you're already running serious personal AI workflows, you can feel exactly where the team layer breaks — we want to build this with you.

01 / AudienceYou might be the right partner if

You've solved AI for yourself, but as you add your team it breaks at the seams .

STAGE 01
Individual useOne person asks an AI one-off questions
solved
STAGE 02
Personal workflowSomeone pipes agent output into Slack / Notion
solved
STAGE 03
Team workflowAgents try to pass context between teammates — and break
you are here
STAGE 04
Shared contextHumans and agents working from one live source of truth
with Heddle

You've done the easy part. Let Heddle help with the hard part.

You have a personal setup that actually works — custom prompts, agents, maybe a few tools wired together. But when your output lands in shared spaces, something is lost. Context doesn't carry. Decisions don't stick. You find yourself re-explaining things that should already be known.You've probably tried to fix this with Notion, Slack, a shared knowledge base. None of it held.

If that sounds familiar, we built Heddle for you.

PM & Product leadsEng managersOps & RevOpsDesign leadsResearch teamsAI platform owners
02 / Problemswhat Heddle solves

Three failure modes killing your team-level AI.

Redundant knowledge, brittle handoffs

Everyone is quietly building a personal KB with the same meeting transcripts. Sharing between agents turns into export → copy → paste → Slack. The seams between teammates are where AI value leaks out.

How much copy and paste can I really do each day?

Decisions that don't propagate

A decision gets made, and now the PM has to schedule four meetings so everyone actually hears it. Engineers execute against stale intent docs. Yesterday's tasks don't match today's product direction.

It feels like a waste of time to regenerate tasks every day, even with an agent.

No authority, no provenance, no trust

Systems of record capture what happened. Copilots retrieve fragments. Neither preserves the why. As agents start acting on behalf of people, stale or low-authority context becomes a system-level reliability problem.

Outputs still feel like slop when copied into the tools the team shares.

These aren't tool problems. They're structural — and no copilot or knowledge base was built to solve them. That's what Heddle is for.

03 / What it isthe heddle substrate

A shared memory layer across your team.

Heddle sits underneath the tools your team already uses. When decisions get made — in meetings, in Slack, in 1:1s — Heddle structures them, links them to their source, and keeps them live. Agents read from it. Teammates read from it. When something changes, that change is made everywhere, without losing context.

You don't migrate to Heddle. It integrates into Linear, Notion, Slack, Figma, GitHub. The tools stay. The disagreements between them stop.

Heddle gives your team’s AI a shared memory, so decisions, context, and intent don’t disappear between tools.

CAPTURE
Meetings & moments
Transcripts, decisions, and quick chats get structured into the substrate automatically.
SHAPE
Intent & provenance
We track why a decision was made, who made it, and when it changes.
RELAY
Agents & teammates
Personal agents pull live context instead of stale dumps, and hand it off cleanly.
EMBED
Tools you already use
Linear, Notion, Slack, Figma, GitHub — Heddle writes into the surfaces your team lives in.
VERIFY
Trust & authority
Every piece of context is scoped, sourced, and revocable — so agents never act on hearsay.
SCALE
From team to org
Start with one product pod. Extend to the whole org without re-architecting.
04 / Methodthe human-gated loop

You stay in control. Agents do the legwork.

Heddle doesn't let agents rewrite your source of truth. It lets them propose, then waits.

New material lands in your Studio vault. The agent scans it, classifies what's a new decision versus a status change versus supersession, and stages candidates — each linked back to the exact source with deep-link evidence.

A weekly review packet goes to a human. You approve, hold, or keep it project-local. Only then does it merge into the canonical log. Durable memory, preserved evidence, no autonomous drift.

— scan → stage → review → approve → merge
01
Scan
Agent watches tier-1 sources across the vault
02
Stage
Classifies candidates, links evidence — can't touch canonical logs
03
Review
Weekly packet for human judgment: proposed updates, supersessions, questions
04
Approve
Approve · Hold · Keep project-local — you're the gate
05
Merge
Decision propagates to every agent and teammate downstream
Before you starta few minutes, honest answers
  • You're past personal AI. You and your teammates already run agents, custom prompts, or AI workflows — and you can feel where the team layer breaks.
  • You have a real team workflow we can learn from. Not a side project. Work a group of people actually depend on.
  • You're willing to give structured feedback. A monthly working session and async issues, for at least a quarter.
  • This isn't just early access. If what you want is a beta login, this probably isn't the right fit — and that's OK.
01About you

The basics, for context and follow-up. Work email preferred — it helps us understand your team shape.

Personal email is fine if you don't have one — tell us in the notes.
Optional, but it helps us understand what you're shipping.
02Team & context

Who's actually in the room. We're looking for teams, not lone explorers.

How many people share the workflow you're thinking of.
The lens you'll use Heddle through first.
Who will use Heddle day-to-day?*
Pick all that apply. This is the shape of the context we'd be designing for.
03Partner fit

The differentiators. Take the space you need — short, specific answers beat long, vague ones.

~120–600 characters. Be concrete: one workflow, one outcome.
e.g. handoff quality, research synthesis, stakeholder reviews, agent reliability.
Design partners give feedback; beta users don't.
Optional, but strongly encouraged — anything that shows how you already think about workflows.
04Before you send
Ready to send

We read every application within 5 business days. If we're a fit we'll reply with a working-session proposal; if not, we'll tell you honestly why.

Thanks — we read every application and will reply within 5 business days.
Something went wrong. Please try again or email us at hello@heddle.design.